Uni Project, Social Media Marketing: SFAW

This project features a series of mock advertising materials developed during my first year at university as part of the module Manipulating Media. The brief invited us to select a cause and create a cohesive advertising campaign; I chose to focus on a local animal welfare charity in Hampshire. Through this work, I explored visual storytelling, persuasive messaging tactics, and media techniques to raise awareness and encourage engagement with the charity’s mission.